Every year I'm on the lookout for the first signs of Halloween. And every year, Halloween makes its initial appearance earlier and earlier. In recent years, Halloween was already here in early August.
But yesterday, on July 31, 2024, at the Pavilions in Santa Monica, Pumpkin Spice products were already on display.
Okay, you might say Pumpkin Spice means Autumn (September), not necessarily Halloween. But I think Halloween and Pumpkin Spice marketing go together.
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